Publisher: Riverhead (March 2006)
294 pages, Audiobook (purchased myself for $4.99)
Book Rating: 5 Stars
For the past few decades, the modern workforce centralized around people who excelled at left brained activities. But due to abundance, automation, and cheap labor overseas, the modern workforce will have to excel at both left and right brain activities. This is the central argument in Daniel Pink's book A Whole New Mind.
In the first section, Daniel Pink outlines the current migration from the knowledge age to the conceptual age by contrasting left and right hemisphere thinking, arguing that cheap foreign labor and software is devaluing left hemisphere and increasing the importance of whole minded (right and left brain) thinking.
The second half is focused on what Mr. Pink calls the six senses, aptitudes that are essential to compete in the conceptual age: design, story, symphony, empathy, play, and meaning. A chapter is devoted for each aptitude. At the end of each chapter a portfolio is provided with exercises and resources.
A Whole New Mind is an intelligent, but simplified look at the changes coming in our future economy. It's raising an important flag in a world that still over values science and engineering, and looks down on the liberal arts.
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